Newsletter Articles: Cross-Channel

Retail eCommerce Shifting To mCommerce In India

April 28, 2015

Devesh Kumar is a startup enthusiast and alumnus of NIFT, the National Institute of Fashion Technology, in Hyderabad, India. He is currently a consultant with Saffron Nine Technologies, and is located in Patna, Bihar, India. As RSR’s guest contributor, he offers his take on the mobile commerce opportunity in India. Internet shopping, once a myth […]

Commerce and Convergence: Demandware XChange 2015

April 21, 2015

Last week I attended Demandware’s XChange Conference in Las Vegas. Two themes struck me coming out of the event: one, the convergence of content and commerce is happening fast, and two, the convergence of eCommerce and point of sale is not happening quite as fast, but it easily promises to be the bigger deal of […]

History Of Omni-Channel Part 4: Mobile Arrives In Retail

March 17, 2015

This is part 4 of an on-going series on the history of omni-channel. Part 1 addressed the point when customer centricity and “cross-channel” (the early days of omni-channel) first merged and became the foundation of what most people mean when they say omni-channel today. Part 2 talked about the tipping point of executive awareness, when […]

Maximizing The Box

February 24, 2015

I decided to take a break from the history of omni-channel to discuss a concept I encountered last week. I’ll be back to the history in a couple of weeks. The concept I want to explore this week is about the economics of the store – the individual store’s ability to grow and make money. […]

History Of Omni-Channel Part III: The Store Is In Trouble

February 17, 2015

This is part 3 of an on-going series on the history of omni-channel. Part 1 addressed the point when customer centricity and “cross-channel” (the early days of omni-channel) first merged and became the foundation of what most people mean when they say omni-channel today. Part 2 talked about the tipping point of executive awareness, when […]

What Can Consumer-Grade Mobile Devices Do For Retailers?

February 17, 2015

We spend a lot of time discussing how the widespread consumer adoption of smart mobile devices – beginning way back in 2010 – tilted the scales in shoppers’ favor. The plain truth is that consumers simply got off to a massive head start with these tools. What, then, do retailers self-identify as the best opportunities […]

History of Omni-Channel Part II: The Tipping Point

February 10, 2015

In my last piece on the history of omni-channel, I talked about when customer centricity seemed to hit the mainstream retail consciousness and reaffirmed that even today, customer centricity is central to any successful omni-channel strategy. How can you “think omni-channel” without putting yourself in your customer’s shoes? The next big milestone in omni-channel, for […]

Amazon: Who’s Afraid Of The Big Bad Wolf?

February 3, 2015

While Amazon.com had a surprisingly profitable fourth quarter, according to RSR’s recent eCommerce benchmark, eCommerce in Context; Coping With Maturity, fewer than half of retailers view the on-line steam-roller as a competitive threat. In fact, these retailers have lost their fear of most of the “usual suspects” – Amazon, Walmart, Google and even their own […]

The History of Omni-Channel, Part One

January 27, 2015

Omni-Channel, The Early Years Over the last several months, I have been asked to provide a perspective on the “history of omni-channel”. I’m a history buff. And I strongly believe that we should remember the past in order to better learn its lessons. So, as we begin our omni-channel journey in 2015, it actually is […]

Price Transparency, Meet Pavlov’s Dog

November 25, 2014

Consumer price sensitivity has always been on retailers’ radar but it didn’t really rise to the top until the Great Recession – essentially from late 2008 onward. At that time, it was all about the budget. Consumers were looking for the best deals because they had to stretch their finances. During that time, coupons came […]

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